CItySourced Founder Jason Kiesel speaks with Esri Mobile Marketing Manager Jen Jacobs about the benefits of utilizing the latest Esri technologies, and how to best leverage partnering with Esri.

Top tips include:

  • Be honest & real with your partner manager
  • Esri is a flat organization, find your champion
  • Esri is like an iceberg, lots beneath the surface, so dive deep to find the treasure

http://www.esri.com/news/podcasts/podcast.html#user_citysourced

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